Work
Refined Aesthetics
Refined Aesthetics is a San Antonio med spa offering injectables and aesthetic services to a local clientele that values a careful, clinical approach. The website work focused on conveying that posture clearly while still making the practical paths, services, providers, and booking, easy for patients to navigate.
What I worked on
Project note
In a saturated category like San Antonio med spas, the website is one of the few places a practice can demonstrate posture before the consult. The work here was about making sure that posture came through without leaning on stock language every other practice was already using.
